The Rise of AI in Games Is Becoming Harder to Ignore

Artificial intelligence has expanded into nearly every corner of the internet. Whether it is used for age verification systems, video creation, artwork, or game development, AI has become increasingly common in digital spaces. While many discussions have focused on AI-generated art and web scrapers collecting content without creators' consent, another trend has begun to emerge that deserves more attention: AI-generated games appearing on classic Flash game websites.

For many people, Flash game websites were an important part of growing up. They were home to thousands of creative games made by independent developers and hobbyists who spent countless hours building unique experiences. Although Adobe Flash itself has long been discontinued, many of these websites continue to preserve and host older titles through emulation and archival projects.

Recently, however, some of these platforms have begun filling with games that appear to rely heavily on AI-generated assets or AI-assisted production. Instead of showcasing original creations, they are increasingly populated with quickly produced content that many players describe as low quality or repetitive. This has raised concerns about whether these platforms are drifting away from their original purpose of celebrating creativity and independent game development.

The discussion around AI in games extends beyond Flash websites. In recent months, several developers and publishers have faced criticism over their use of AI-generated content. One widely discussed example involved the upcoming game Neverness to Everness (NTE), which came under scrutiny after VTuber Ironmouse questioned the game's use of AI-generated promotional material. The controversy grew after disagreements over how the developer communicated its use of AI, leading to widespread discussion across YouTube and social media.

Regardless of where people stand on AI itself, one issue has become increasingly important: transparency. Players deserve to know when AI has been used during a game's development. Whether AI is used to generate placeholder artwork, assist with writing, or create other assets, developers should clearly disclose its role instead of leaving players to discover it on their own.

Being transparent does not prevent developers from experimenting with new technology. Instead, it builds trust with players and allows consumers to make informed decisions about the products they choose to support.

As AI continues to evolve, conversations about its role in gaming are unlikely to disappear. The challenge is not simply deciding whether AI belongs in games, but ensuring that its use is ethical, clearly disclosed, and respectful of both developers and the communities that support their work.

Those blog posts are done by The Editor Team of Soft Horizon Press